/ Creative Direction
/ Brand Development
/ Talent Acquisition
After seeing Arthur's work for my friend Sam's 'Hartcopy' Vol. 1, I knew Arthur had to make something for Katsute even before I worked with them.
As the Angel branch was the first location for the cafe, I believed it would make sense for this to be the foundation of the artwork. It also had the most personality, with the cat 'Keith' roaming the back garden whilst the interior of the cafe has an old, wooden homey feel.
